UK media backs TAC and ECC’s campaign to support people affected by the timeshare industry
Consumer champions
European Consumer Claims (ECC), and its marketing arm Timeshare Advice Centre (TAC), have been supporting victims of the multi-billion pound timeshare industry since 2016.
Widely regarded as market leaders in European timeshare claims and relinquishment, ECC have so far secured almost £26 million in compensation awards and achieved over 1,370 successful outcomes for clients who have shared their experiences. They have also helped thousands more to exit unwanted contracts, and currently manage a claims portfolio of more than £100 million.
Pushback
That level of success has not gone unnoticed. ECC have faced creative online pushback from timeshare companies and their well-funded lobbyists.
Because most people now research organisations online before making a decision, paid timeshare advocates have set up a raft of websites criticising timeshare claims and exit firms across the board (good and bad alike). The aim is to undermine confidence in organisations such as ECC, whose work threatens the profits generated by timeshare sales operations.
Timeshare bosses do not necessarily need to change minds outright; they only need to plant enough uncertainty for people to question the credibility of those challenging them.
When people feel uncertain, they often see change as the riskier option and stick with ‘the devil they know’ – in this context, continuing to pay unfair maintenance fees for a timeshare they no longer want or use.
Truth will out
For timeshare owners, the volume of positive client feedback about ECC and TAC is now difficult to ignore. Attempts at spin are being overwhelmed by a growing tide of positive reviews on TrustPilot and Google – the sort of independent signals many people look for when reading European Consumer Claims reviews and Timeshare Advice Centre reviews.
Independent consumer associations continue to affirm and recommend ECC. National and international media including the Sunday Times and Reader’s Digest have also published well-researched coverage of ECC’s work.
Many clients go beyond written feedback, sharing video testimonials on the ECC website so viewers can hear real people describe their experiences in their own words.
Latest wave of positive coverage
UK news outlets have continued to report on ECC’s work. The Daily Mirror recently covered an ECC compensation claim success in a detailed, supportive piece – as did the UK’s highest-circulation newspaper, Metro.
Wales Online also reported the story in a similarly positive way, along with Stoke On Trent Live.
“It’s as though not only timeshare victims didn’t know who to believe, but journalists too,” says Andrew Cooper, CEO of European Consumer Claims. “Timeshare companies are clearly not the good guys in this fifty-year story, but their spread of disinformation may previously have led journalists to play it safe and avoid the risk of ‘backing the wrong side’.”
“It took the courage of arguably the world’s most credible broadsheet, the Sunday Times, to investigate and then publish the truth clearly.”
“The dam has burst,” continues Cooper. “Companies like ECC are finally being recognised in the press for standing up to corporate greed, bullying and the high-pressure sales tactics used by timeshare companies.
“This kind of coverage helps to protect past and present timeshare victims, and supports better-informed decisions in the future.”
Get in touch
If you want advice on your options for dealing with an unwanted timeshare, get in touch with our team for free, confidential guidance.
